Applied case - Wispr Flow

Wispr Flow - ROI Calculator

Methodology

Formulas used

  • Annual hours returned per user = minutes/day x work days/year x productivity lift
  • Annual value returned per user = annual hours returned x loaded hourly cost
  • Payback = annual per-seat cost / monthly value returned per user
  • Value-to-cost ratio = (annual value returned x retention years) / (annual cost x retention years)
Source: MarketingMath_W25 - McTigue, Kellogg

Try it

(Calculator rendered below.)

Inputs (illustrative - not Wispr pricing)

Outputs

Hours returned per user per year
45
Value returned per user per year
$3,600
Value returned across team per year
$90,000
Net annual value after cost
$78,000
Payback
1.6 months
3-year value-to-cost ratio
7.5x

Defaults are illustrative. Real defaults require internal usage data, customer interviews, and finance sign-off - Week 1 tasks.