What I'd Decide in Week 1 with Access

1. What's the real enterprise ACV range and the true target? Unlocks: pricing proof-point language, ROI calculator defaults.

2. What do Gong calls say about the top three recurring objections? Unlocks: messaging house Level 5 objection handlers.

3. What's the true competitive set at the team-tier and enterprise-tier? Unlocks: battle cards (Phase 2 output, not Day One).

4. What do the last 20 won deals have in common - and the last 20 losts? Unlocks: PQA weighting, ICP refinement.

5. Which product usage signals best predict expansion, not just acquisition? Unlocks: PQA scoring weights calibration.

6. Where are customers already describing our value in their own words? Unlocks: messaging voice, LLM-citation seed content.

7. Who on the current team has tried and discarded any of these plays - and why? Unlocks: avoidance of local-minimum traps.

8. What's the current editorial voice and what's off-limits? Unlocks: content guardrails before any ship.

9. What's the pricing tier structure actually going to be in the next two quarters? Unlocks: landing page CTAs, ROI math.

10. What's the single biggest customer success story we haven't told yet? Unlocks: the first proof-engine case study.